Lead Agent

Know Which Leads Are Worth Your Time

Every lead scored 0–100 in under 60 seconds. Hot leads trigger instant SMS + email. No more guessing which calls to return first.

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The 100-point scoring rubric

Five dimensions evaluated on every lead — in under 60 seconds.

UrgencyEmergency signals, safety concerns, time pressure

28/30

Service ValueReplacement/install > repair > maintenance

22/25

LocationIn service area, distance from base, drive time

20/20

IntentSpecific problem vs. general inquiry

13/15

CompletenessName, address, phone all provided

0/10

Total Score83/100

What happens after scoring

Classification determines the alert chain. Every lead gets an appropriate response — automatically.

HOT(80–100)

Emergency. Call back within 5 minutes.

Instant SMS to owner

Email alert

Telegram ping

WARM(50–79)

High value. Follow up within the hour.

Email alert

Telegram ping

COOL(20–49)

Standard lead. Return call same day.

Email notification

COLD(0–19)

Low intent. Add to nurture sequence.

Logged only

Real example

Here's what a scored lead looks like in the dashboard.

AutoGrowth Lead Agent — #2847

LeadSarah Mitchell — AC not cooling, grinding noise, baby at home

ServiceEmergency AC Repair

Location1847 Elm St, Columbus OH — 4.2 mi from base

Score83 — HOT

BreakdownUrgency 28/30 · Service Value 22/25 · Location 20/20 · Intent 13/15 · Completeness 0/10

RationaleEmergency AC failure + baby at home in summer heat. Estimated job value $400–$1,200. Possible refrigerant or compressor issue. Respond within 5 minutes.

ActionSMS + email sent to owner · 47 seconds elapsed

What happens after scoring

Scoring triggers automatic follow-up

After a lead is scored, the Follow-Up Agent runs a 6-step drip over 14 days — texts and emails timed to the lead's classification. HOT leads get immediate follow-up. WARM leads get next-day. COOL leads go into a standard nurture. All of it runs without you touching anything.

See the AI Receptionist + Follow-Up flow →

Included in every plan

Lead scoring is baked into every AutoGrowth tier. No add-ons, no upgrades.

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